AU/RA RELEASES VIDEO FOR ‘ASSASSIN’ AND ANNOUNCES UK/EUROPE TOUR
‘Making waves with her electronic alt-pop anthems’– Notion Magazine
‘With a boisterous bag of future bangers, she’s ready to take on the world.” – NME
‘Her exuberant songs are pure youthful energy’ – Clash
‘One of the year’s most sought-after voices in dance and pop music’ – The Line Of Best Fit
“She’s crafted an ethereal aesthetic to match her dark, airy electro-pop tunes – Wonderland
Alt-pop star Au-Ra releases the video for her latest single ‘Assassin’ today. Directed by Jeen Na, the video follows on from the song’s dark undertone, exploring the challenges of living with self-destructive urges. Watch it here.
As well as the video release, Au/Ra is set to embark on her first ever UK and European tour, with tickets going on sale Friday 3rd May.
3rd June Komedia Bar, Brighton
5th June Joiners, Southampton
6th June Islington Academy, London
9th June Pinkpop Festival, Landgraaf
10th June Le Pop-Up du Label, Paris
12th June Privatclub, Berlin
Tickets can be purchased from: https://www.seetickets.com/tour/au-ra
With her enchanting vocals, the Ibiza-born, Antigua-raised songwriter explores the challenges of being a teenager in 2019, writing music that touches on the issues today’s younger generation face on a daily basis. Her summer hit ‘Panic Room’ (which went on to be remixed by underground duo Camelphat & now sits on over 40million streams) touches on the depth of anxiety attacks, and track ‘Emoji’ tells the story of struggles with communication in today’s emoji-centric, online world. The success of Panic Room landed it playlist additions across Radio, Capital and Kiss, and it remained solidly in the Top 40 for 9 weeks. In addition, her past single ‘Concrete Jungle’ has had over 32 million streams, and received critical acclaim from the likes of The Line Of Best Fit, Wonderland,
NME, PopJustice and more.
In most of Au/Ra’s deeply visual, evocative lyrics is a sense of escapism, influenced by her fandom of anime and fantasy. Growing up devouring Studio Ghibli films, she’s always loved to disappear into the soft-edged, uncanny world of Miyazaki animations, and uses similar designs to flesh out the visual world of her music. ‘I see my music in my head as anime,’ she says. ‘The world of those movies, they’re so different, and the characters have so many random traits that make them weird in a unique way.’
With her lovingly made outsider-pop, Au/Ra is providing a similar kind of space in her song writing: one where misfits feel at home and where the listener gets to peer for a minute through the lens of an artist who has simultaneously grown up outside the system but who speaks with the zeitgeist of her generation.